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Uber Eats 101: the essential guide for restaurants (2025)

Uber Eats is a delivery platform partnered with Deliverect. In this Uber Eats 101 guide (2025 update), we'll answer your pressing questions about this service.

Deliverect
5-min read

Uber Eats in 2025: A Global Powerhouse in Food Delivery

Uber Eats remains one of the world’s most recognized online food ordering and delivery platforms. Since its 2014 debut, the platform has steadily grown its global footprint, forging new partnerships and expanding to every major continent.

  • Merchant Partnerships: As of 2025, Uber Eats is estimated to have over

    1 million restaurant partners worldwide, reflecting its continued dedication to collaborating with eateries of all sizes.

  • Global Reach: Uber Eats now operates in more than 12,000 cities across over 50 countries, giving customers around the globe convenient access to their favorite local cuisines.

Below, you’ll find answers to some of the most frequently asked questions about the platform, including how it works, what it offers to businesses, and how to get started. Whether you’re a restaurant owner exploring delivery options or a customer seeking on-demand meals, this guide will help you navigate everything Uber Eats offers in 2025.

How does Uber Eats for restaurants work?

Just like diners use the Uber Eats app to place orders for their favorite meals, restaurants and dark kitchens also have access to a specialized application called Uber Eats Orders. This app allows them to efficiently handle deliveries, update menus, configure schedules, and perform various other business-related tasks.

  1. A customer orders from your restaurant through the Uber Eats website or app.

  2. Your restaurant accepts and prepares the order.

  3. An Uber Eats delivery driver picks up the order and delivers it to the customer.

Customers can track their order progress in the app and get real-time updates about their driver’s location.

Download the NEW eBook 4 Top-Tier Tactics: Boost Restaurant Visibility on Delivery Apps.

Registering and setting up your Uber Eats account

Current Steps:

  • Visit merchants.ubereats.com.

  • Complete the form with your restaurant’s name, address, and contact details.

  • Upload your menu.

  • Access the Restaurant Dashboard to go live.

You can get started with Uber Eats quickly. It will depend on how many locations you have and the average number of online orders you get weekly or monthly.

Fees and payments

Uber Eats charges restaurants a commission fee on each order, which may vary depending on your chosen plan, the number of locations, and the region of your restaurant or dark kitchen.

Restaurants can select from various plans, offering different commission percentages and benefits. While these fees are applicable in most countries, we recommend checking the website for the latest info, as local regulations can affect costs.

Commission Fees and Plans

Uber Eats offers tiered pricing models:

Lite Plan:

  • Delivery Orders: 15% fee.

  • Pickup Orders: 6% fee.

  • Visibility: Customers can find your restaurant by name in the app.

Plus Plan:

  • Delivery Orders: 25% fee.

  • Pickup Orders: 6% fee.

  • Visibility: Featured on the app’s home screen and in search results.

Premium Plan:

  • Delivery Orders: 30% fee.

  • Pickup Orders: 6% fee.

  • Visibility: Higher placement on the home screen and search results.

Additional Benefits: 0% fees if fewer than 20 orders are received in the first six months; Uber Eats matches your ad spending up to $100 per month.

Self-Delivery Option

Fees:

  • Delivery Orders: 15% fee.

  • Pickup Orders: 6% fee.

Benefits:

  • Visibility on the home screen, search results, and store categories.

  • Access to Uber’s delivery network for longer-distance orders or during staffing shortages at a 25% fee.

Payment Schedules for Restaurants

Restaurants receive weekly payments via direct deposit into their business bank accounts. If an order is canceled after meal preparation, payment is still provided.

Tips to rank high in the Uber Eats app

When your restaurant joins Uber Eats, it faces a competitive landscape. Understanding how these platforms perform is vital, as they rely on algorithms to offer personalized experiences and automation. To enhance visibility, follow strategies impacting your platform ranking. Here are actions for improved app listing visibility.

Ramp up your delivery time

Efficient food preparation and short courier wait times result in quicker deliveries and enhance your in-app ranking. Timely delivery is crucial for online orders, and excelling in this aspect improves your ratings with customers and Uber Eats.

Improve your conversion rate.

Conversion rate evaluates how many of your restaurant’s profile visitors become customers. A higher rate means better sales performance. To improve it, you can optimize your menu with mouthwatering photos, refine descriptions, offer promotions, and ensure competitive pricing.

Streamline your operations

Other ranking metrics in third-party food delivery apps are your acceptance rate, cancellation rate, and average order accuracy. It’s essential to accept orders as quickly as possible, avoid canceling orders, and ensure you don’t make any mistakes or forget to add menu items. The top performance will lead to better customer ratings and a higher ranking on Uber Eats.

Get featured

Uber Eats also has a “Top Picks” or “Featured” carousel, which is often broken down into several categories:

  • Recommended Dishes

  • Popular Near You

  • When You’re Hungry Now

Getting into these sections quickly boosts your restaurant’s visibility. Delivery apps track restaurant performance and gradually feature you on these lists based on good results and positive customer feedback.

Although the specific criteria are generally kept under wraps, factors such as operational efficiency, customer proximity, and data from loyal patrons’ preferences may influence standing out.

Offer a promotion

“Uber Eats also has a special deals section. Usually, the first you see when you open the app or site. Accessing the ‘Uber Eats Marketing’ section allows you to set up various types of promotions, such as:

  • Buy one, get one free (often abbreviated as BOGOF)

  • $5 / €5 off your first order

  • Free delivery for orders over $25 / €25

  • Free Item (drink or appetizer) with orders over $20 / €20

Promotions help you stand out on the platform, increase awareness, and, most importantly, drive sales. According to Uber Eats reports, restaurants generally see up to a 50% increase in orders after activating promotions within the platform.

Here are some additional blogs to help you rank higher in third-party delivery platforms.

How to advertise your restaurant or c-store with Uber Eats ads

POS integrations

Uber Eats supports integrations with numerous point-of-sale (POS) systems so restaurants can automate their processing system.

Such integration can save your restaurant time, resources, and money, as it becomes possible to automatically accept online orders from the food delivery platform and send them directly to your POS system. 

Additional benefits include easy menu management —especially with a platform like Deliverect Restaurants —which enables you to sync your POS menus with Uber Eats. The POS connection also allows restaurants to do real-time inventory syncing. Each order accepted on Uber Eats is pushed to your point-of-sale system, which automatically recalculates stock.

Possible pros and cons

As with all third-party food delivery services, signing up with Uber Eats has pros and cons

Pros:

  • Increased exposure to over 88 million active users.

  • Savings on delivery staffing expenses.

  • Operational efficiency through a global network of over 3.5 million drivers.

Cons:

  • Limited control over drivers' customer service.

  • Commission fees impacting profit margins.

  • Dependence on platform payment schedules.

Joining Uber Eats goes beyond adopting a strategy or keeping up with tech trends. It represents adaptability and accessibility, linking your kitchen with diners. Be where your customers are, and make Uber Eats your growth partner. Explore features like ads and promotions, and utilize the provided tips to excel on the platform. Your restaurant offers a distinct dining experience; seize the moment to expand your reach and elevate your success.

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