Virtual Brands for Restaurants 101: Increase Your Profit Without Increasing Your Costs

As the restaurant industry continues to adapt and evolve, both traditional brick-and-mortar establishments and "dark kitchens" have proven to be shining examples of resilience and innovation. Not only do they offer a wide variety of delicious meals, but they are also embracing new concepts such as "virtual brands" to diversify their offerings, increase revenue, and reach new audiences without significant investments.